Music Video - Finished Video

Here is the Final Version of our Chase and Status - Let You Go Music Video:

http://www.youtube.com/watch?v=Mj4cERIUD1o

Print Products - Final Products

Final Print products

Here is the final DigiPak design. As you can see we decided to do the same style and effects as the real Chase and Status DigiPaks. Such as the same styled font (as close as we could get to the real font) the grungy styled background because this was a prominent style in the original Chase and Status CD designs and DigiPaks.

We added the colour Green and black because it is a toxic green, showing that his life is also toxic after work. It is also a good colour combination for a grungy styled effect which is a prominent style associated with Chase and Status and the genre they work in.

We have included everything that you would normally find on a real DigiPak such as age rating, bar code and screenshots of what is on the CD.

This is the inside of the DigiPak which includes the actual CD. If we were given extra time as a group we would produce a booklet to go on the inside of the DigiPak as well. The colour scheme and grungy style continues on the inside. The hand print on the CD and cover is a grungy texture we used and shaped like a hand, this symbolizes authority and power which is portrayed in our music video through the actions of our main character

Magazine Advert

This is our final magazine advert. It follows the same theme as the DigiPak with the grungy texture and Block lettering. It contains all the usual information you would find on a magazine adver, advertising a DigiPak. We have made the advert looks ‘powerful to the eye’ meaning it has a big impact on the audience.

The advert contains the name of the band, the name of the song, the RRP, release date and where to purchase the DigiPak.

The main focal point on the advert is the information telling us the DigiPak is now out. This has been achieved by making it Lime green, block lettering and large font size. This therefore makes it jump out to the audience, drawing their attention.

There are really only two colours used in the advert, Black and green. The colours used are dark and bright meaning they contrast, this helps make it eye catching by making certain parts jump out at you. It helps describe the mood of the event, which reflect toxic and rebellion.

CD

Here is our final CD design that will go inside our DigiPak. As you can see it follows the same style and effect as the magazine advert and the Digipak cover. On the CD is the name of the band and our chosen song ‘Let You Go’ but also which I feel works really well, we have included the grungy texture of the hand again. This means all our print products have the same style and effect and therefore makes them look very smooth and professional.

Print Products - DigiPak Designs

DigiPak First Designs

Digi-Pak First Design

This is our first idea for the background on our Digi-Pack. The black and yellow work together well to create a striking background that fits in well

with our bands colour scheme. The bars at the bottom look worn out and old, and this gives a street look to it, which fits into Chase and Status’s genre.

We have added a grungy texture onto the yellow bars which fits in with the bands previous CD covers and Digi-Paks

Digi-Pak Draft 1

This is the original design for our Digi-Pack. We added the song title in big bold text to make it stand out and grab people’s attention. The white and black are contrasting colours and so this works well with our video, which is showing a General Practitioner getting to all sorts of trouble like drinking and drug taking. The colours make the difference between light and dark clear. The white represents goodness, while the dark represents evil, which show the two sides to our characters personality.

Digi-Pack 3nd design

Here is an image of Nick during filming. This is a part of the night scene filmed in Market Drayton at 3am! We are thinking about including this image on the back of our Digi-Pack. We like the lighting and feel that it would look good on the back.

Here is our 2nd Digi-Pack design. It is not yet finished but it is a good template for the final copy. We have kept the same big, bold white writing from before to make it stand out. The image of our character on the back is

included because, the lighting works well especially with the green. We added the colour because it is a toxic green, showing that his life is also toxic after work. It is also a grungy colour which is a genre associated with Chase and Status

Final Design

Print Products - DigiPak sketches

DigiPak sketches

While Jake and Charlie are editing our music video, Me (Jack) and Nick decided to start on some DigiPak rough Sketches

This is my sketch, I decided to focus on a busy looking cover where I have used speakers as the main object. I feel this looks very good, However I feel this would be to difficult to reproduce.

This is Nicks sketch, He decided to use a simple looking design with a vinyl on fire as the main focal point. I feel its a simple design but one that works really well. Also it will be very easy to produce.

Planning - Location Report

Location Report

Here is a bedroom in my house that we decided would work the best to film the opening scene of the doctor waking up in bed. We believed this shot was appropriate because as a group we felt it looked like a wealthy person’s bedroom but also because the lighting was good to film in.

Here is the Bathroom from the same house. As a group we feel this was the best place to shot a bathroom scene as it was only a month old therefore it looked modern, posh and a wealthy bathroom. This helped reflect the impression of this doctor having a wealthy lifestyle. We also liked this location as the lighting was very good making the film look more smooth and clear.

This is the kitchen from the same house again. We feel this kitchen is appropriate because we are staying in the same location but this kitchen is again modern and does give the audience an impression of a wealthy big house. We feel the lighting is also good in this room and therefore will help make the film look more smooth and clear.

Here is our town’s local medical centre where we filmed the doctor walking in and out from work. We did have to ask for permission to film outside, and they thankfully said it would not be a problem. As a group we think it was appropriate to film here as it tells the audience that this man works at a medical centre and therefore is in a high paid job that helps others.

This office is our head of college’s office. To film in her office we did need to ask for permission but she thankfully said it would not be a problem. To make this room look more like it belongs in a health centre we decided as a group to borrow health poster from the P.E and P.S.H.E departments but also a skeleton model from the biology department. Agian we did ask for permission to use these items but it was not a problem and they let us use them. We feel this location was appropriate because it was an easily accessible place to film, the lighting was good because of the tall windows but because in the end it did look like a office which belongs in a medical centre.

Here is another room from my house the conservatory. Here we filmed the DJ lighting and the DJ equipment to represent a nightclub. We decided to use this location because it gets very dark easily but because this is where I keep my DJ equipment already. This means there was less hassle of moving items around. As a group we decided to also use the floodlights to help highlight out any parts we wanted to film that was too dark for the natural light. This is shown in the picture

Here is a local park in our town which we decided to show the doctor portraying his childish side (completely opposite to what the audience would think is his normal behaviour) As a group we feel this was an appropriate location to film was because it is a quite park meaning no hassle from the public but also because it was a very local park from the house we previously filmed in

This location is a local industrial estate where we decided to film the CCTV style shots, the drug deal and the running over scene. This was an appropriate location to film because these types of places are where you normally think of drug deals to take place. It was also a good place to film because we made very good use of the flood lights down the industrial estate to highlight the drug deal taking place. We decided to film the running over scene here as well because after 6 it is quite and therefore safe to film this scene.

The final location we filmed at was the town centre of our local town called ‘Market Drayton’ we filmed around the town to show the main character stumbling through the streets. To film when we wouldn’t be filming the public or have any hassle from the public we had to go out filming between 1am – 3am. We feel this was an appropriate location to film was because it is where you would normally see drunken people staggering through the streets but also because there is plenty of light for us to film in and it was our local town so easy to go film in.

Planning - Script

Script

Here are some scanned screen shots of a rough script I used during Filming. It shows certain shots I wanted to get from each filming Session.

Planning - What certificate should our Music Video be?

What certificate should the film?

After analysing the planning information we have obtained, I feel for my coursework, research and music video, I will focus within the boundaries of an age 15 certificate and below. This therefore means for our music video I am allowed to explore within the boundaries of the following:

• Theme: My theme is based around the genre rebellion

• Language: There may be frequent use of strong language; in our music video there will be no sound from the characters just the music over the top. However we may use certain hand gestures

• Nudity: There are no constraints on nudity in a non-sexual or educational context.

• Sex: There will be no sex or nudity in our music video as it would not be appropriate and not suit the theme and style of our music video

• Violence: There may be a small amount of violence in our music video; but it will be small and very calm violence.

• Imitable techniques: I feel in our music video we would not go to the extreme over violence e.g. using blows to the neck or head butts because this is not acceptable in this age certificate

• Horror: Sustained or detailed infliction of pain or injury is unacceptable. Therefore we would not use this in our music video.

• Drugs: Drug taking may be shown but clear instructive detail is unacceptable. The music video as a whole must not promote or encourage drug use. There may be a small amount of drug use or dealing in our music video.

Planning - Props List

Props and Costume

A Car- We will use this as one of the main locations for our Music Video. Nick, who will play the main character, will be behind the wheel and he will act drunk. The car was one of the main settings for the original video and we feel it worked well and so we will use the same idea. This will be difficult to film but we will have someone sitting in the passenger seat filming Nick and there will be a car in front filming backwards.

Suit/Shirt and Tie- As a Doctor, Nick will have to be dressed very smartly and so a suit will have to be worn. He will wear this while in his office and after the working day while out getting drunk and getting up to all kind of mischief. The suit will look dirty as the night goes on but the next morning, it will be clean.

Chairs- We will get a couple of armchairs as props for outside the office. This will make the office scene more realistic.

Alcohol/Cigarettes- We will use these to portray the downfall of Nick after he finishes work. He will drink alcohol and smoke a cigarette on his night out and this will show the audience the kind of misdemeanour's he gets up to away from his day job.

Strobe Light – we will use a strobe light to represent a nightclub. We will use the strobe light also for lighting effect on the face so we can get close up facial expressions to represent the main characters mood. I have already got hold of the strobe light so this prop is ready.

Flood light – we will use floodlights, I have borrowed from my place of work as extra lighting to highlight certain facial expression and to emphasis certain props.

Planning - Cast List

Cast list and Roles

Nick Norman – Main Character

“I will play the main character in the music video of the doctor. This means it is my responsibility to make the video look realistic and look smooth. However I feel it will be an enjoyable experience and I look forward to producing the music video. “

Jack Taylor – Camera man

“I will be the camera man for our music video. This means it is my responsibility to make the video look realistic and look smooth by using a number of appropriate camera angles and shots. I feel it will be an enjoyable experience and I look forward to filming the music video. “

Jake Parsons – Camera man/ Extra

“I will be the camera man and an extra character for our music video. This means it is my responsibility to help Jack with the camera while filming and to be of some helpfulness as an extra in the background for some shots. I feel it will be an enjoyable experience and I look forward to filming and taking part in the music video. “

Charlie Bennett – Director/ Extra

“I will be the Director and an extra character for our music video. This means it is my responsibility to make sure every group member is doing what they should be and that there is no risk of anyone getting injured or hurt. I must make sure everyone is safe. But I also will be of some helpfulness as an extra in the background for some shots. I feel it will be an enjoyable experience and I look forward to filming and taking part in the music video. “

Planning - Storyboard evaluation

Planning - Storyboard evaluation

Estimated Time of Music Video: 3 minutes 10 seconds

Estimated Time to Film: 6 - 7 hours

Equipment needed:

Camera

Tripod

Tape

Strobe light

Flood light

What needs to be done ready for filming?
To be able to film with a strobe light we need to ask for permission from the physics department in our college. We must also make sure that none of our group members suffer from epilepsy. We also need to get permission from our head of college to borrow her office so we can film the scene of the doctor at work.

We will also need to ask permission to film out side our local doctors but I have already confirmed with them that this will be okay.

As a group we are going to try and get permission to film in a local nightclub for a couple of establishing shots. However if we can not gain permission for this we will use the strobe light given to us from the physics department.

After Filming

What changed from the storyboard?

We realised when we began filming that the setting for the night club was not possible, so we had to use our back up of the strobe light from the physics department. I feel this worked just as well as the real thing because we were able to use the strobe light to highlight the main characters facial expressions. Meaning more emotions was present in our music video.

Was it difficult?

I found it relatively okay to do the filming because our group knew before we started what we needed to do. But I felt the time taken to film was very long and we ended up filming a total of 93mins worth of filming.

The majority of the town filming was at 3am so we had no hassle from the public.

Planning - Storyboard

Planning - Initial Ideas

Initial Ideas

What will the music video to represent?

In our music video we want to portray a toxic, misleading double life of a character you least expect to do rebellious actions. As a group we decided the character could be one of the following :

· A Judge

· A chat show Host

· A doctor

· A policeman

· A celebrity

In the end we decided the best and easiest role to undertake was the life of a doctor because we feel we could easily represent this and we imagined the scenario of him saving lives in the day then killing his own at night.

What do we want to happen in our music video?

After a group meeting and a discussion after, as a group we would like our music video to begin with the main character (a doctor) waking up in his bed, the next following shots will show his leads a very simple normal routine for getting up early and going to work. These shots will also show he has a family and kids and he has expensive item, a big house and a nice car. This will tell the audience this man has done very well for himself.

The scene after him waking up and showing a normal lifestyle he will go to work and here we will use certain shots to portray him saving lives and helping people.

After he finishes work he will go out drinking and clubbing in nightclubs. This is where his dark, toxic and rebellious side comes alive. He will cause damage, nuisance and drama everywhere he goes. He will humiliate people, hurt people and be seen as a powerful darkened thug. He will also harm his own body by taking drugs, smoking cigarettes and drinking alcohol.

How does this compare to the original music video:

The original film does basically what we want our film to be like except in the original the main character is a Jeremy Kyle styled television talk show host. The only difference is in the original music video there are scenes of sex and we do not wish to recreate this in our music video as it is unacceptable for what we can do.